Preview: Born to be Wide meets Made in Adelaide
Music industry folk from Scotland and South Australia unite for an evening of discussion, showcases and entertainment
Since 2004, Born to be Wide have been the go-to company for anyone and everyone involved or interested in the Scottish music scene. Countless musicians, promoters and industry professionals have benefitted from taking part in the events that founder Olaf Furniss and his team have put together over the years, from music industry seminars and social evenings to the annual two-day Wide Days convention. This August, they will set their sights beyond Scotland and even the UK for a special evening hosted in partnership with Made in Adelaide and Arts South Australia, with the ultimate goal of exploring what Edinburgh’s festivals can do to help emerging talent.
The event, which takes place at Summerhall, will kick off with a discussion panel featuring festival directors from both Edinburgh and Australia, including Neil Armfield (Adelaide Festival), Heather Croall (Adelaide Fringe), Roland Gulliver (Edinburgh International Book Festival) and Shona McCarthy (Edinburgh Festival Fringe). The panel, chaired by Furniss, aims to offer a platform to consider opportunities in contemporary music as well as challenges that are faced both during and outwith festival seasons.
‘This is an amazing opportunity for the Scottish music scene and industry to connect with their South Australian counterparts,’ Furniss notes. ‘The discussion will provide a valuable insight into how the festivals can serve as a proactive platform for musicians, promoters, labels and managers.’
The panel is followed by a reception, giving guests a small taste of Adelaide’s cultural offerings through samples of Australian food and drink and performances by singer-songwriter MANE, soul roots trio Wanderers and rock’n’roll cabaret queen Carla Lippis.
The free event is all about strengthening connections between two festival cities that also both happen to be part of the UNESCO Creative Cities Network. As well as showcasing some excellent up-and-coming international talent, it’s a rare chance for the Scottish and Australian music industries to network, lend their support and most importantly, share ideas.
Born to be Wide Meets Made in Adelaide, Summerhall, Wed 9 Aug, 6.15pm, free.
by Arusa Qureshi / The List